It’s here! The Color of the Year for 2024 is PANTONE 13-1023 Peach Fuzz.
Leatrice Eiseman, Executive Director of Pantone Color Institute™, explains that this gentle color is “a hue that echoes our innate yearning for closeness and connection¹.” It’s not a coincidence that this relates closely to a Global Consumer Trend of 2024 of consumers realizing the need for “human skills and emotion²,” especially with the rise of artificial intelligence.
The feeling focused around Peach Fuzz can also be translated into foods with a similar tone. Maybe you immediately think of Grandma’s peach cobbler that you loved as a child, or a sweet peach jam that your parents would always have out on the table for Sunday breakfast. These foods create a sense of nostalgia for us, and let us feel that closeness and connection that sometimes we lose sight of. Nostalgia not only provides comfort for us, but also excites us³.
Denali Ingredients can manufacture quality ingredients that help capture those feelings of nostalgia, closeness, and connection. Grandma’s peach cobbler can be recreated with a baked inclusion and a velvety variegate/swirl. It takes extra effort to deliver ingredients that meet your high standards, but we won’t settle for anything less.
We all have a memory that radiates the hue of Peach Fuzz. What’s yours?
Sources:
¹ PANTONE
² Mintel Global Consumer Trends 2024
³ Mintel Ice Cream & Frozen Novelties Report, 2023
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